COMM 289: MEDIA, PUBLIC RELATIONS & PROPAGANDA
This is a course about politics . Not electoral Politics of Democrats and Republicans, but the politics of how powerful interests can shape the world to reflect their priorities. We will be looking at how media, public relations and propaganda are used to limit the way that we are encouraged to think about the social arrangements we operate within. This is also a course about history, about how we have arrived at the present through a very particular path. The lectures were delivered in the Fall of 2021. The course is comprised of 50 lectures divided into 3 parts.
Syllabus for COMM 289PART ONE: ADVERTISING'S COLONIZATION OF MASS MEDIA & SOCIAL MEDIA
- 01. Technology in the Classroom
- 02. Follow the Money
- 03. Radio
- 04. Television 1
- 05. Television 2
- 06. The Factory in the Living Room 1
- 07. The Factory in the Living Room 2
- 08. The Factory in the Living Room 3
- 09. The Factory in the Living Room 4
- 10. The Factory in the Living Room 5
- 11. Understanding Social Media 1
- 12. Understanding Social Media2
- 13. Understanding Social Media 3
- 14.. Understanding Social Media 4
- 15. Understanding Social Media 5
- 16. Understanding Social Media 6
- 17. Understanding Social Media 7
- 18. Understanding Social Media 8
PART TWO: THE CREATION & GROWTH OF PUBLIC RELATIONS
- 19. Intellectual Roots of Public Relations 1
- 20. Intellectual Roots of Public Relations 2
- 21. World War 1 & the Birth of PR
- 22. Edward Bernays and the Engineerting of Consent
- 23. The New Deal & the Struggle for Democarcy
- 24. Business Responds to the New Deal 1
- 25. Business Responds to the New Deal 2
- 26. What is a Corporation
- 27. The 60s Rebellion
- 28. Corporate Backlash 1
- 29. Corporate Backlash 2
- 30. Corporate Backlash 3
- 31. Corporate Backlash 4
- 32. The Rise of Neoliberalism
- 33. Neoliberalism & Its Discontents
- 34. Trumpism as an Historic Bloc
PART THREE: MILITARISM, JOURNALISM & PROPAGANDA
- 35. THE 2020 Presidential Election
- 36. The Selling of the Military/Industrial Complex 1
- 37. The Selling of the Military/Industrial Complex 2
- 38. The Selling of the Military/Industrial Complex 3
- 39. The Selling of the Military/Industrial Complex 4
- 40. The Selling of the Military/Industrial Complex 5
- 41. The Selling of the Military/Industrial Complex 6
- 42. The Selling of the Military/Industrial Complex 7
- 43. The Selling of the Military/Industrial Complex 8
- 44. The Selling of the Military/Industrial Complex 9
- 45. The Selling of the Military/Industrial Complex 10
- 46. The Occupation of the American Mind 1
- 47. The Occupation of the American Mind 2
- 48. The Occupation of the American Mind 3
- 49. The Occupation of the American Mind 4
- 50. Conclusion